It has also been noted that podcasts have given Filipinos an avenue to explore and stretch their creative legs. Spotify’s data, made public for all users, shows that British Spotify users are more inclined to listen to Joe Rogan, Rob Beckett, and Josh Widdecombe in the contrast to listening to Meghan Markle and her Archetypes podcast. "Spotify’s massive platform enables us to build communities that extend across the globe.” Podcasters, we found out that Filipinos, who are working overseas in the United States, Maldives and Kenya, look forward to our shows as it gives them a taste of home. “Through Spotify’s easily accessible stats and audience demographics feature for Jadaone shared, “It’s important to us that our podcasts sound-and feel-like a conversation among best friends. Topics on shared experiences, like childhood habits, for example, really would get Pinoy audiences talking, according to r enowned film director Antoinette Jadaone and JP Habac, the two halves of Ang Walang Kwentang Podcast (AWK), an Spotify Exclusive. In celebration of Spotify creators, Zuzarte sat down with podcasters at an event on October 6, 2022, to discuss the future of Filipino audio and the importance of championing local creators.Ĭreators from MavLine on Me, Paano ba Ito the Podcast and Ang Walang Kwentang Podcast shared how their fans can easily relate to the intimate conversations hosted on Spotify. Returning to the top 50 are Last Podcast On the Left and Pardon My Take. Two shows make their first appearance in the top 50: The Glenn Beck Program and Ear Biscuits. Spotify data revealed that local podcasts spanning across Love & Relationships, Wellness, and Entertainment genres-from talking about hugots in life to quick comedy fixes -resonated the most with Pinoy listeners. The biggest gainers within the top 15 podcasts are NPR News Now (gaining 3 positions, up to 13) and Smartless (gaining 4 positions, up to 15 ). "Local connections and storytelling are intrinsic to human identity and a primal form of expression.” Charot Readings with Macoy Dubs & Show SuzukiĬarl Zuzarte, Spotify’s head of Studios for Southeast Asia said, “We want Pinoys to think of podcasts as their daily audio habit that provides a moment to pause and reflect on rich and inspiring stories. We record Apple Podcasts, Google Podcasts, Spotify, and Stitcher chart positions. Spotify data has revealed that the Philippines has seen more than 60% growth in time spent listening to podcasts in the last 12 months, with local shows leading theģ. Track podcasts across major listening apps, countries, and categories. It’s no secret that Filipinos are always in search of a good conversation.
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